Wide Span Sheds are one of Australia's leading sheds company. The complexity of considerations facing a new shed owner presented a significant opportunity for Wide Span Shed’s to deliver a targeted and well rounded experience for all audiences, leading to a clear point of difference unencumbered by technology.
Zimple viewed this project as an opportunity to differentiate the brand in a manner currently not utilised by the immediate competitive set. Through leveraging years of experience in delivering user journeys for new home buyers, Zimple designed a site with a considered path to purchase that maximises the brand’s already substantial website traffic leading to higher returns on marketing investments.