Mojo Homes: When the block is narrow, everything else is negotiable

Zimple Digital designed and developed Mojo Homes' website around home types, site dimensions and the details buyers need to compare designs.

Mojo Homes presents a broad range of homes, from single and double storey designs to duplexes, split-level homes, narrow-block options and granny flats. That variety creates a practical challenge for the website: visitors need to recognise the relevant part of the range before comparing individual designs. A bedroom count alone cannot explain what makes each option suitable for further investigation.

The catalogue makes home type an explicit choice alongside collection, rooms and living requirements. Specific needs have a place in the search, including a home office, guest bedroom or separate retreat. The structure gives customers several ways to describe their brief without requiring them to know a design name first.

House width and lot width are separate controls in the design finder, each with minimum and maximum choices. House depth, lot depth and overall size provide further detail. This distinction matters when a customer is working from a block of land: the dimensions of a building and the dimensions of the site are different pieces of the brief.

The interface keeps those measurements labelled instead of folding them into a general description of size. They provide a starting point for narrowing the catalogue. Individual design pages then retain the fuller dimensions and notes about local requirements, connecting the initial search to the more detailed discussion needed to establish suitability.

An appealing exterior starts the conversation, but a home also needs to explain how its rooms work together. Mojo's catalogue offers facade and floor-plan views, with the detailed design page carrying that distinction further. On the Chevron page, the floor plan sits beside room dimensions and a plan option, while the facade collection has its own image sequence.

The page navigation provides direct access to the floor plan, facades, inclusions, virtual tours and enquiry form. Visitors can move between the aspects they are weighing up without losing the identity of the home. Large images establish its character; plans, specifications and inclusions give that impression substance.

Choosing a home also involves returning to ideas, planning a display visit and understanding a budget. Favourites and comparison controls keep shortlisted homes close at hand. Display listings connect named designs with places to visit, while borrowing-power, budget-planning and repayment calculators provide separate resources for financial research.

Together, these elements give the website a role beyond presenting a large catalogue. A visitor can start with a building type or a set of dimensions, examine the details of a home and identify a useful next step. Mojo's visual character remains present throughout, while the information becomes progressively more specific as the customer's questions develop.

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